Genericide

A trademark is said to become genericized when it begins as a distinctive product identifier but changes in meaning to become generic. List of former trademarks that have been genericized. The following partial list contains marks which were originally legally protected trademarks, but which have subsequently lost legal protection as trademarks by becoming the common name of the relevant product or service, as used both by the consuming public and commercial competitors.

Sometimes, we hurt the ones we love. Generic definition is - relating to or characteristic of a whole group or class : general.

How to use generic in a sentence. We often use words that are now part of our common language but were born as trademarks. Normally this is the part where I’d warn that this list is entirely subjective, and that it’s perfectly normal for your opinions to differ from mine. I’d probably even make some joke about you not believing me, rambunctious rapscallion that I am. Bayer lost its trademark for Aspirin to what experts now refer to as “ genericide.

What seems like a good problem to have can actually create a new public relations headache known as genericide. Definition of genericide in the Definitions. Information and translations of genericide in the most comprehensive dictionary definitions resource on the web.

The Unsolved Genericide of TRAMPOLINE. I’m inclined towards the belief that genericide happens far less frequently than is believed (aspirin, escalator, zipper, yo-yo , thermos (with an asterisk) and very few others). Writing, Creative Strategy, Scenario Prototyping Program Management, Executive Communications.

When potential customers think of a trademark as a term for the category of products, the trademark becomes generic and is no longer entitled to protection. This loss of trademark rights is known as genericide. Edited by Michael Declan Dunn, Apr. Genericide Primary tabs A process by which a trademark owner loses trademark rights because the trademark is used widely and indiscriminately to refer to a type of product or service. Although marketers strive to have their brands become well-known household words, this success can backfire when consumers gradually begin using them to identify the product rather than its source.

Home Genericide , Genericize Generic, and Descriptive Trademarks. Genericide , Genericize Generic, and Descriptive Trademarks. Genericide is most common among brands for innovative and highly successful products. Unlike suggestive, arbitrary, and fanciful trademarks, generic trademarks cannot be protected under trademark law.

Generic trademarks are those that have suffered genericide , genericization, or been genericized. Although rare, a recent decision by the Trademark Trial and Appeal Board reminds us that genericide remains a real threat to those brand owners lucky enough to have highly successful marks. Cancellation of registration.

The “Monopoly” case presents several difficult issues concerning “ genericide ” of a trademark — the deterioration of a once vali protectible trademark into a common term available for use by anyone.

Of major concern is the 9th Circuit’s use of a novel test emphasizing purchaser motivation to determine the genericness of the. The Gendercide Awareness Project is a 501(c)nonprofit based in Dallas, Texas. Happily, most everyone agrees that gendercide must end.

We welcome all individuals in fighting the extreme devaluation of women that causes gendercide. THE GENERICIDE OF TRADEMARKS JOHN DWIGHT INGRAMt I. The act or process of letting a trademark term become so common that the trademark is indefensible. The process by which trademark rights are diminished or lost as a result of common use in the marketplace.